SMB Manufacturing Current - April 2025

brought to you by Tupelo

Happy April! šŸ§¾āœļø

It’s that magical time of year when coffee consumption spikes, inboxes overflow, and ā€œJust checking on that receipt...ā€ becomes your favorite email opener. Welcome back to SMB Current – Manufacturing Edition. Last month, you all continued to crush it—despite it being the crazy time of year, manufacturing businesses still used Tupelo’s free valuation tool to add real value for their clients (and maybe even spot a few hidden easter eggs). Check out the sample we have from a profitable boutique manufacturer.

This month, we’re diving into the thick of tax season with:

🧾Smart tech that saves you time

🧾Industry updates you actually care about

🧾Tips for growing your business, even in the midst of tax season

-George Wellmer, CEO and co-founder of Tupelo

Did you know? 80% of businesses that go to market never sell. The top reasons?? Owners don’t know what their business is worth or how to sell it. Tupelo gives you real-time insight into your business valuation, so you’re always prepared.

Curious? Check out a sample valuation here:

Tahoe Manufacturing.pdf4.36 MB • PDF File

šŸ“° Manufacturing Press

1. Manufacturing Contracts Amid Rising Tariff Pressures

The U.S. manufacturing sector experienced a contraction in March, with the Institute for Supply Management's (ISM) manufacturing PMI dropping to 49.0 from 50.3 in February. This downturn follows two months of growth and is attributed to escalating tariffs on imports from countries like Canada, Mexico, and China. These tariffs have led to increased inflation at the factory level, reaching a three-year high, and have caused a decline in business and consumer confidence. Goldman Sachs has raised the probability of a recession over the next 12 months to 35%, citing factors such as slumping new orders, declining factory production, and higher input costs. īˆ€ REUTERS

2. Roche Invests $50 Billion in U.S. Manufacturing to Mitigate Tariff Risks

Swiss pharmaceutical giant Roche has announced a $50 billion investment in U.S. manufacturing over the next five years to circumvent potential tariffs from the Trump administration. This initiative includes building new facilities and expanding existing ones across several states, creating over 12,000 jobs. The move reflects a broader trend among pharmaceutical companies to bolster U.S. operations amid rising trade tensions and potential sector-specific tariffs. ​ īˆ€ The Guardian

3. Steel Industry Faces Labor Shortages Despite Tariff-Induced Growth

In Mississippi County, Arkansas, a hub for the U.S. steel industry, companies like Nucor and U.S. Steel are expanding operations due to tariffs aimed at revitalizing domestic steel manufacturing. However, these companies are struggling to find workers to fill new positions. Challenges include a lack of local amenities, affordable housing, and a declining population. Despite high wages averaging over $116,000 for metals-related jobs, the area faces workforce shortages exacerbated by broader trends such as an aging workforce and limited immigration. Steelmakers are offering incentives like forgivable loans up to $50,000 to encourage workers to relocate and settle in the area. ā€‹īˆ€ REUTERS

šŸ› ļø Manufacturing AI Tool of the Month

Sight Machine is an AI-powered manufacturing analytics platform that transforms factory data into real-time insights to improve productivity, quality, and efficiency. It uses digital twins and machine learning to analyze data from across the production line—including equipment, sensors, and ERP systems. The platform identifies bottlenecks, predicts maintenance needs, and helps optimize overall equipment effectiveness (OEE).

Use Cases:

  • Real-time monitoring of production lines

  • Root-cause analysis for quality issues

  • Predictive maintenance alerts

  • Process optimization for yield and energy use

Best For:
Medium to large-scale manufacturers in industries like automotive, electronics, consumer goods, and pharmaceuticals.

šŸ—Æļø SMB Squawk Box

Manufacturing - Adjusted EBITDA

Industry (Click below for a detailed blog!)

Q1 - Low

Median

Q4 - High

Oil and Gas Field Machinery and Equipment Manufacturing

2.38x

3.85x

7.00x

Aircraft Parts Manufacturing

2.85x

3.50x

7.30x

Structural Metal Product Manufacturing

2.05x

2.40x

5.40x

Wood Product Manufacturing

2.25x

2.90x

3.75x

Fabricated Structural Metal Manufacturing

3.00x

4.80x

7.80x

Power Tools & Other General Purpose Machinery Manufacturing

2.50x

2.80x

6.40x

Office Furniture Manufacturing

2.53x

3.95x

5.80x

Truck Trailer Manufacturing

2.00x

4.31x

6.25x

Footwear Manufacturing

2.50x

3.00x

4.24x

Sheet Metal, Window & Door Manufacturing

2.18x

3.00x

4.10x

Medical Device Manufacturing

3.00x

3.40x

6.50x

Auto Parts Manufacturing

3.00x

3.40x

6.50x

Plastic Film, Sheet & Bag Manufacturing

2.20x

2.95x

4.10x

Aircraft, Engine & Parts Manufacturing

2.40x

3.90x

8.00x

Cabinet & Vanity Manufacturing

2.00x

2.30x

4.30x

Billboard & Sign Manufacturing

2.00x

2.50x

5.90x

Construction Machinery Manufacturing

2.10x

3.15x

3.90x

Industry Overview, Market Size/Projections, Key Financial Metrics, Future Outlook and more

Tupelo’s industry reports get thousands of views monthly by owners, buyers, and your fellow brokers.

🧠 Growing your Business Tip: 

Sell Solutions, Not Just Products

Why it matters:
Manufacturers often focus on the specs and capabilities of their products—but buyers are looking for solutions to problems. Shift your messaging from ā€œwhatā€ you make to ā€œhowā€ it helps your customers succeed.

How to apply it:

  • Highlight use cases, ROI, and performance outcomes in your sales materials.

  • Train your sales team to ask, ā€œWhat’s the real challenge you’re trying to solve?ā€

  • Offer value-added services like process audits, training, or custom integration.

šŸ” Example: Instead of saying: ā€œWe produce high-precision aluminum components,ā€
Say: ā€œWe help aerospace suppliers cut lead times by 20% with precision aluminum parts tailored for fast assembly.ā€Growing your practice Tip

George Wellmer, CEO Tupelo
Email: [email protected]
Phone: (248) 832-6919
Website: www.tupelosmb.com
Linkedin: www.linkedin.com/company/tupelosmb